Messaging to Millennials: Inclusive Branding Goes a Long Way

Messaging to Millennials: Inclusive Branding Goes a Long Way

A recent report from Accenture shows that companies with inclusive marketing are more attractive to millennials.

“Our research suggests that the millennial generation has high expectations when it comes to retailers’ commitment to inclusion and diversity, and those values are influencing their decision-making in choosing one brand over another,” said Jill Standish, senior managing director and head of Accenture’s Retail practice, in a news release.

Read more about the report’s findings here.

Racial Equity Sketches: #4, Policy

Racial Equity Sketches: #4, Policy

The Power of Inclusive Marketing

The Power of Inclusive Marketing