The Next Business Revolution: Diversity
Mass production changed business and society. So, too, did technology. Now it’s diversity’s turn. Diversity is a critical factor in market growth, according to research undertaken by The Center for Talent Innovation. While workforce productivity gains always improve earnings, continued innovation is required to increase market share and open new markets. And mountains of research now confirms that unlocking innovation requires diversity of thought and diversity of people.
In a world that is increasingly social, interdependent and transparent, feminine skills and competencies –empathy, flexibility, openness and collaboration – are coming to the fore, not just as nice-to-haves but as business imperatives. John Gerzema and Michael D’Antonio revealed this finding in their book, The Athena Doctrine How Women (and the Men who Think Like Them) Will Rule the Future, which was based on research conducted among 64,000 people surveyed in thirteen nations.
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