WANT MORE WORKFORCE DIVERSITY? ERASE THE JARGON FROM YOUR JOB DESCRIPTIONS
Workforce diversity is on the mind of every HR professional and executive. But many companies, especially in industries like tech and finance, struggle to increase the number of minorities and women in their ranks—even while consciously trying to close the race or gender gap.
In 2016, Microsoft made a concerted effort to boost workforce diversity in 2015 only to see the numbers of female employees go down and the number of minority employees stay the same. The likely culprit? Job descriptions. According to Kieran Snyder, linguist and founder of Textio, a startup that uses natural language processing (NLP) to analyze job postings, good intentions to hire more candidates from underrepresented backgrounds don't help if the job descriptions themselves either fail to attract—or even actively turn away—these candidates.
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